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Direct Mail and Direct Mail Marketing for Crisis Centers Crisis Centers with special call in numbers can do wonders to help people with severe depression and such, and yet if those people do not call in their time of need, then the crisis center can do little good for that individual. The most important thing is to get those folks to call when they need help. But how can we get the help to these people if they do not call?
Well, a robust yet inexpensive marketing and advertising program might do the trick. Let me explain; you see, direct-mail and direct-mail marketing for crisis centers makes sense. It also makes sense to send them out every single month so that the phone number is close at hand.
Additionally it makes sense to have a telephone number, which is easy to remember and reinforced through repetition of continually sending out direct-mail marketing packages. Crisis centers, which do a lot on the telephone should send out direct-mail marketing packages within a 20 mile radius of their location.
Crisis centers, which only offer walk-in service should send them out within a 15-mile radius. Please consider direct-mail and direct-mail marketing coupon packages for your crisis center if you wish to do the most good for your community. Think on this in 2006.
By Lance Winslow
www.Franchising.org
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